Source: PencilWorxDesign
Source: undefined

Mary O’Regan

Creative Director

Hey, it’s you! Glad you came by. Can I get you a drink? Mixed nuts? Let’s get to know each other.

Source: Xenoself

I’m passionate about the power of branding to inspire, engage & motivate people.

Right now, I co-lead the creative brand studio at Mozilla, the non-profit tech company that makes Firefox.

Source: Levi Strauss & Co.

Before that, I led copywriters on the Global Brand Creative team at Levi’s.

I now own more jeans than I ever thought possible.

Source: undefined
Source: Seedamm-Center
Source: shaftjeans
Source: madewell

… bonus points if you caught that pun*

*Levi’s jeans are held together with rivets

Source: Emoji

I love bringing a brand’s story to life.

Thank you

Mary & team

Like that time my team at Nordstrom helped Beyoncé launch Ivy Park, her activewear line.

No, I didn’t get to meet her 🥲

Source: Cranbrook Art Museum

My work is rooted in strategy and fueled by data.

Source: undefined
Source: Dirty Bandits
Source: Daniela Nachtigall

I led my team to create a narrative-driven microsite for Pocket’s Best of 2020 awards, which won a Webby for Best Website.

My background is in writing, but I have a crush on design

Source: Daniela Nachtigall

And video. And production. And brand strategy.

I love leading a multidisciplinary team. 🥹

My team wrote the voice of Levi’s chatbot.

This was before robots came along.

We generated an 8% conversion rate!

Source: AGLO

I started out in journalism, writing for magazines

Remember those?

Then I detoured through e-commerce and landed in the tech world.

Source: By Sauts // Alex Sautter

… where my team makes branded content, like the Mozilla video above that inspires people to feel big feelings (and use our products).

Here’s what I’m excited about lately:

Source: undefined
Source: 12min.me

Creating faster and

better with AI tools

Helping brands

find their voice

Source: KETNIPZ
Source: undefined

Improving creative processes

Surpassing business goals

So, whaddya think? Want to chat?

Give me a holler at maryeoregan ~at~ gmail.com

Source: undefined
Source: undefined

actual footage of me

dancing at a wedding